The Mobile Marketing Association’s (MMA) Smarties Awards celebrates the teams and talent who are leveraging the power of mobile and emerging technologies to create the best marketing campaigns in the MENA region. The entries are judged on strategy, creativity and execution where best practices have been used to full effect to create innovative campaigns that
Wall Street Exchange (WSE), an established and trusted remittance and currency exchange provider in the UAE, has strengthened its promise to serve communities by opening two new stores in the Northern Emirates, the latest additions to a strategic expansion plan that allows UAE residents to make safe and secure transfers to families back in their
The six Gulf Co-operation Council countries, which together have one of the world’s fastest growing and youngest populations, will experience a 9.5% rise in the traditional toy market by 2022 with the regional sector growing in value to US $1.8 billion, according to Euromonitor International. The forecast from the market intelligence company comes in the
Fitness First Middle East has announced major expansion plans across the GCC, with the opening of ten unique clubs, this year. The fitness chain’s continued growth comes amid the Middle East’s widening interest and knowledge in health and well-being and a growing demand for holistic fitness solutions across the region. The brand will expand its
Al-Futtaim Technologies and Aruba, a Hewlett Packard Enterprise company, jointly held a session showcasing the benefits of Wi-Fi 6 and Cloud Managed networking to over 60 IT and network professionals from across the UAE. The half-day session led by experts from Aruba and Al-Futtaim showcased the benefits and key considerations businesses need to take before
The UAE government is working on initiatives to equip all schools, universities and students of the country with smart devices and systems, said His Excellency Hussain Bin Ibrahim Al Hammadi, the UAE Minister of Education while inaugurating the Global Educational Supplies and Solutions (GESS) exhibition in Dubai on Tuesday. “Curricula, projects and researches will be
The Saudi Entertainment Ventures Company (SEVEN), established by the Public Investment Fund (PIF) and mandated to invest, develop and operate entertainment destinations in Saudi Arabia, has announced the expansion of new entertainment complexes to prime locations across the Kingdom. These will delight residents and tourists alike and contribute to positioning Saudi Arabia as a hub for