Generative AI should be learned by everyone because it is transforming the way people work, communicate, create, and solve problems. From businesses and education to healthcare and marketing, AI tools are improving productivity and helping individuals complete tasks faster and more efficiently. Understanding Generative AI also helps people stay competitive in a rapidly changing job

The strategic alliance aims to revolutionize digital learning environments and expand its geographical reach to multiple regional markets Jeddah, Kingdom of Saudi Arabia: Classera, the global EdTech leader, has announced the signing of a strategic partnership agreement with Zain KSA to launch one of the world’s largest initiatives aimed at integrating advanced technologies and artificial intelligence

Titled “Carved by Culture, Shaped by Riyadh,” the collaboration uses AI-led visual storytelling to reimagine Radisson Collection’s Riyadh properties as structures shaped by the city itself, its land, its heritage, its architectural language, and its collective cultural memory. Conceived as an artistic exploration rather than a traditional campaign, the project brings together Saudi cultural references,

Qiddiya Investment Company and Google Cloud today announced a major expansion of their collaboration to establish the digital foundation for one of the world’s largest entertainment projects. Through strategic systems integrator Master Works, Qiddiya will leverage Google Cloud technology to power a massive-scale entertainment destination – Qiddiya City – roughly three times the geographic area

Majid Al Futtaim, the leading shopping malls, communities, retail and leisure pioneer across the Middle East, Africa and Asia, has officially launched SHARE in the Kingdom of Saudi Arabia, introducing its flagship rewards programme to one of the region’s most dynamic and digitally connected markets. SHARE is Majid Al Futtaim’s digital destination for customers, a

PIF and FIFA has announced PIF as an Official Tournament Supporter in North America and Asia of the FIFA World Cup 2026™. The partnership reflects a shared commitment to expanding the growth of football at every level, from the grassroots to elite competition, as well as enabling greater participation in sport by unlocking new opportunities. The

AlUla is redefining the mid-year getaway for Saudi-based and regional travellers with an invitation to discover an ancient oasis where authentic culture, thrilling adventure and personalised luxury meet. Whether packing up the car for a family road trip or taking a quick direct flight from Riyadh, Jeddah, Dammam or Dubai, visitors from across the Kingdom