AlUla Showcases Cultural Heritage And Sustainable Vision At Jardins, Jardin Opening In Paris

The ancient oasis city of AlUla, located in north western Saudi Arabia, makes its debut today at Jardins, Jardin, Paris’s prestigious annual gardening event targeting a high end discerning segment. The luxury heritage destination will showcase its remarkable landscapes and rich cultural heritage to the important and growing French market through an immersive installation, the AlUla Oasis Garden, designed by acclaimed landscape architect Pierre Alexandre Risser.

Launched in partnership with The French Agency for the Development of AlUla (AFALULA), the AlUla Oasis Garden challenges perceptions and reveals the unexpected natural abundance of Saudi Arabia’s ancient oasis city. The installation authentically recreates the destination’s distinctive natural environment that is synonymous with towering palms, fragrant citrus trees, figs, pomegranates, and native plant species.

Offering an additional glimpse into AlUla’s rich cultural landscape, an exhibition of works by renowned photographer Gilles Bensimon, set within a purpose-built pavilion, will provide visitors with compelling visual narratives of AlUla’s dramatic landscapes and archaeological treasures.

AlUla is a thriving oasis where over 4 million date palms, 77,000 Moringa trees, and 29 citrus fruit varieties flourish, nourished by 80 natural springs. In addition, the destination’s commitment to environmental stewardship is evidenced by the dedication of over 50% of its territory to protected areas, comprising Sharaan national park along with five nature reserves. This conservation approach aligns with AlUla’s careful development of luxury accommodations, including the five-star Our Habitas and Banyan Tree AlUla resorts, ideally located in the secluded Ashar Valley, the history-inspired The Chedi Hegra near Saudi’s first UNESCO World Heritage Site, and Dar Tantora The House Hotel, nestled within the labyrinthine streets of AlUla Old Town.

Luxury travel specialist Angèle, founded by Nora Gherras and bringing 30 years of Middle East expertise, will be present throughout the event. Angèle offers unparalleled insight into the region, crafting bespoke experiences from hot air balloon adventures over sandstone canyons to refined Bedouin-style stargazing and luxury safaris in the Sharaan National Park.

AlUla, which is renowned for its 200,000 years of human history, including 7,000 years of successive civilisations, most notably represented by the ancient Nabatean city of Hegra, Saudi Arabia’s first UNESCO Heritage Site, is readily accessible via AlUla International Airport, which welcomes private jets and offers direct connections through carriers including Saudia, Qatar Airways, FlyDubai, and Air France (code share services on Saudia) making this revitalising destination readily accessible from major global cities.

To learn more about AlUla, visit experiencealula.com