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Dubai First Partners With Mastercard To Launch The First Personalized Mobile Banking Experience In MEA

Today, Dubai First, which offers consumer services under First Abu Dhabi Bank (FAB), and Mastercard introduced an experiential consumer engagement platform for the first time in the Middle East and Africa region. The data-driven platform has enabled Dubai First to rapidly deploy and deliver hyper-personalized experiences to its customers. Driven by artificial intelligence and machine

Golf Saudi Unveils First-Ever Nationwide ‘National Golf Week’

Golf Saudi has announced the creation of its first ‘National Golf Week’, which will take place from Sunday 30th January – Sunday 6th February 2022. Multiple golf activities and opportunities will be organised throughout the Kingdom for all generations and playing abilities, as part of Golf Saudi’s Mass Participation programme. The feature week will also

Anghami Hosts “Adele One Night Only” Special With Oprah Exclusively In MENA

Anghami Inc. (“Anghami” or the “Company”), the Middle East and North Africa’s (MENA) largest music platform, today announced that Adele’s fans in MENA will be able to watch her private concert and her emotional interview with Oprah, exclusively on Anghamion November 19, 2021. In a collaboration with Sony Music and Sony Pictures, Adele’s special was

First-Ever MENA Leisure Industry Survey – MENA Leisure Report By MENALAC

After 14 months of scrupulously planning and building its groundbreaking MENA Leisure Report, MENALAC is proud to have successfully debuted the publication at a launch, virtual seminar, and an in-person networking event on October 20. The hybrid event, physically hosted at the InterContinental Festival City as well as online, saw H.E. Hamad Buamim, President &

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