Dubai Fitness Challenge Unveils Partners, Sponsors And Supporters Helping To Make Dubai The Most Active City In The World

His Highness Sheikh Hamdan Bin Mohammed Bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of the Executive Council for Dubai Government and Dubai Sports Council launched the Dubai Fitness Challenge as a step towards making Dubai the most active city in the world, and some of the biggest names in the UAE have stepped up to get involved in what is a world first – getting an entire city moving over the course of 30 days. These major organisations across the public and private sector have signed up as official partners and sponsors for the inaugural Dubai Fitness Challenge. Already fully committed to healthy and active lifestyles for their people, teams and customers, their support reinforces a firm belief and unwavering enthusiasm towards creating an active and happier Dubai.

The supporting businesses will champion the movement with their own programmes delivering innovative and engaging activities for their employees, customers and even their families, motivating the wider community to commit to 30 minutes of daily activity for 30 days from 20^th October to 18^th November. These partner initiatives will bolster the vast range of fitness activities and events across the city as part of the action-packed Dubai Fitness Challenge, giving every individual access and opportunity to get moving, push themselves harder, try some exciting new activities and ultimately make a commitment to lead a more active and healthy life.